THE BEST WAY TO PREDICT THE FUTURE IS TO CREATE IT
Peter Drucker
CONCEPT
Finding a powerful and compelling story to differentiate each and every project
DESIGN
Creating the best possible synergy between the site, the environment, the market, and the client’s expectations
BRANDING
Working with strategic partners in evaluating and incorporating emerging world trends and brands
MARKETING / SALES
Devising and managing successful marketing, sales and letting campaigns for all types of development projects.
IN OUR OWN WORDS…
About Us
We are all of us a part of life, thriving in this human setting… thus it is our guiding principle that our projects should start and end with people: although they may begin with a single individual’s inspiration, they should result in the appreciation and delight of all.
For us, the best reward is to contribute to a project from inception to completion, adding a little experience at every step. Every stage exciting, from concept through design development to implementation. Every little detail considered afresh, the better to suit each project’s uniqueness.
Bringing all key players to the same platform, working together towards a common purpose. Believing in, and developing to the full, the potential of an idea. Creating the best possible synergy between the site, the environment, the market and the client’s expectations – providing the maximum added value to the potential of any project.
Case Studies
When FYP was appointed to be the strategic development consultant for the entire project, we started out by immersing ourselves fully in the very special ambience of Bomonti. We walked the streets, soaking up the atmosphere and enjoying its eclectic architecture; we pored over old maps and guidebooks, we read about its history, and we talked to its oldest residents; we even made a special film, celebrating the life of the area, its residents and shopkeepers, its educational and charitable institutions, its pensioners and children…
In 2001 Tony Phillipson was appointed as General Manager of the Rahmi M. Koç Museum – RMKM for short. He inherited a fine collection set in two splendid historic buildings by the Golden Horn: however, as a Museum, the RMKM needed urgent attention to many aspects – exhibit curation and design, education, alternative sources of income, and marketing.