FYP built on its 20-year experience in the Turkish real estate market, its experienced sales team, and a highly effective marketing plan to deliver swift, effective and highly successful sales and marketing.
We devised a unique approach: in place of a conventional sales office, we created a new concept, and multi-purpose space called Comune / be together: a place to relax, to unwind, to learn not just about a project, but about a community… bringing together like-minded people and our friends, introducing the House Residence life experience through a continuous and rich variety of social gatherings and events.
…our new community also includes many friends and clients from our own database, happy to follow FYP in this new adventure
And at the nexus of modern marketing trends, as our marketing language we chose a combination of digital marketing and social media. We quickly found that this was a truly effective way to reach, and convert, the target demographic for the new lifestyle Concept that is the House Residence Bomonti…